Privacy Policy for 2 River Group
Effective Date: 9/1/2026
This Privacy Policy explains how 2 River Group ("we," "us," or "our") collects, uses, discloses, and safeguards your information when you visit our website at www.2rivergroup.com. Please read this policy carefully to understand our views and practices regarding your personal data.
1. Information We Collect
We collect information that you voluntarily provide to us, as well as data that is automatically collected when you interact with our website.
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Personal Information: When you request an estimate, fill out a contact form, or communicate with us, we may collect personally identifiable information such as your name, email address, phone number, property address, and specifics about the services you require (e.g., water damage, drainage, or mold remediation).
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Automated Information: As you navigate the site, we automatically collect certain technical information. This includes your IP address, browser type, operating system, access times, and the pages you have viewed directly before and after accessing the site.
2. How We Use Your Information
We use the information we collect to operate our business and provide you with high-quality service. Specifically, we use your data to:
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Provide, operate, and maintain our website.
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Respond to your service inquiries, supply estimates, and schedule site visits.
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Communicate with you regarding project updates, billing, and customer support.
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Deliver targeted digital advertising and monitor the effectiveness of our marketing campaigns.
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Analyze website usage trends to improve functionality and user experience.
3. Cookies and Tracking Technologies
We utilize cookies, web beacons, tracking pixels, and other tracking technologies to customize our site and improve your experience. Because we engage in online advertising (including Google Ads), third-party vendors may use cookies to serve ads based on your past visits to our website.
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Analytics & Advertising: We use tools like Google Analytics and Google Ads to understand site traffic and deliver relevant promotional content.
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Opting Out: You can control the use of cookies at the individual browser level. You may also opt out of customized Google advertising by visiting the Google Ads Settings page, or by utilizing the Network Advertising Initiative Opt-Out Tool.
4. How We Share Your Information
We do not sell, trade, or rent your personal identification information to others. We may share your information in the following specific situations:
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Service Providers: We may share data with trusted third-party vendors, contractors, and marketing agencies that assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential.
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Legal Compliance: We may disclose your information if required to do so by law, in response to a subpoena, or to protect the rights, property, and safety of 2 River Group, our customers, or others.
5. Data Security
We implement commercially reasonable security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. While we strive to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee its absolute security.
6. Your Rights and Choices
Depending on your location, you may have specific rights regarding your personal data:
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Access and Correction: You have the right to request access to the personal data we hold about you and to ask that your personal data be corrected or updated.
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Marketing Communications: You can opt out of receiving future marketing communications from us at any time by following the unsubscribe instructions included in those emails or by contacting us directly.
7. Third-Party Links
Our website may contain links to third-party websites. If you click on a link to any of these websites, please note that they have their own privacy policies. We do not accept any responsibility or liability for their policies or the processing of your personal data by third parties.
8. Changes to This Privacy Policy
We reserve the right to update or modify this Privacy Policy at any time. Any changes will be posted on this page with a revised "Effective Date" at the top. We encourage you to review this policy periodically to stay informed about how we are protecting your information.
9. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us at:
2 River Group
2 Conover Place
Little Silver, NJ 07739
732-383-7871
